PR Design

 

Public Relation is management of perceiption through communication in internally and externall in order to get a favourable image of the organisation.So Pr should be design in the fashion , to accomodate in terms the management skills,  while at the same time the messages that are communicated to the public are also managed in integrated manner.Pr should be design to not only serve the exernal consumer but also internal consumers such as workers, sponsor. The lines of communication to these internal stakeholders must at all time be kept open. PR shoud be design in a manner that creates a dialogue between an organisation and the people who are influenced by business's daily operation , in that creating a favourable image for the organisation.
The diologue opened in terms of communication build trust , and once trust is attained , good reputation follows. It is not an easiy thing to do but once achieved , it enhance the company brand.